JuJu Gets Social
Coffin on Cake PR have been appointed by the original British Jelly Shoe brand JuJu Footwear to handle their integrated social media strategy and brand development. Currently enlisted to implement JuJu’s global PR, Coffin on Cake have now been briefed to develop the iconic British brand’s social media platforms and online communications as well as supporting JuJu’s creative planning, from strategic brand development to fashion partnerships.
Speaking on the appointment, Coffin on Cake PR's Creative Director Alex Craven says “JuJu Footwear is such an exciting brand and their social media platforms are key to their global brand development and will further engage the brand’s passionate international fanbase, from musician Azealia Banks to actress Amandla Stenberg. We have an exceptional track record for activating integrated PR and social media campaigns as well as strategic brand development for a variety of brands and we’re excited to be supporting JuJu further.”