The Times Magazine's coveted 'Style For Men' page features an Alpinestars Brandwatch entitled "From mountains and motors to leisurewear".  Detailing the brand's illustrious history, the page reads "Motor-racing brand Alpinestars - named after the flower Alpine Star - was created by leather craftsman Sante Mazzarolo in the foothills of the Italian Alps in 1963", and features alongside Alpinestars' celebrity fans and the 'Freddie' Shirt from their SS13 casual line.

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